Reimagine press release creation with AI built for PR
The Create tool in the Amplify platform helps you quickly craft or enhance press releases and campaign assets, so you can reach more audiences and drive engagement.
The Industry’s Most Trusted Platform
The PR Newswire Amplify™ platform helps communicators plan smarter, create faster and deliver their story effectively across every channel. Guided by our Multichannel Amplification™ approach, we help brands achieve greater visibility, engagement and results.
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CREATE WITH AI
Quickly Enhance or Generate Press Releases
Whether you’re starting from scratch or an existing draft, our AI does the heavy lifting. Instantly generate professional, brand-aligned content with smart suggestions for headlines, quotes, and enhancements that strengthen your message.
AI INSIGHTS
Score Your Way to Better Engagement
Use data-driven insights powered by decades of proprietary data to improve visibility and engagement. Press Release Score analyzes structure, keywords and engagement potential, offering clear guidance to optimize your release before distribution. Releases using our tool average 21% more views and 2x the engagement.
CREATE+
Turn One Story into Multiple Campaign-Ready Assets
Instantly transform your press release into a suite of brand-aligned PR campaign content like videos, blog posts and media pitches. Save time and budget by creating everything in one platform, then amplify across more channels to maximize reach and impact.
EDIT WITH AI
AI-powered Editing Made Easy
Use our intuitive in-app editor to collaborate with AI. Whether you upload your own draft or want to start a new draft from scratch with the help of our tool, our platform makes it easy to edit and refine your press release to ensure it accurately reflects your desired tone, message and expertise.
SHARE & COMMENT
Collaborate Seamlessly With Your Team
Easily share drafts, gather feedback and streamline all comments within the platform, keeping your team aligned and your content moving forward.